Thinking Media Configurations Essay, CU, Singapore Discuss the impact of Fandom on realigning relationships between consumers and brands today. Pay close attention

Essay Topics

Discuss the impact of Fandom on realigning relationships between consumers and brands today. Pay close attention to the role of technology in shaping this paradigm shift.
The concept of Remediation has aligned the roles of traditional and new media today. Analyze this concept in maintaining the balance of old and new media, with emphasis on how each space fulfills a specific role.

Outcomes

Apply critical thinking to combine a theoretical and an analytic perspective while looking at and researching media objects, texts, and experiences
Distinguish and recognize both the basic and innovative processes featured in the contemporary media landscape and connect them conceptually and creatively so as to organize their reading of these mechanisms.

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