Module 1 Assignment 1: Customer Service Overview The purpose of this assignment
Module 1 Assignment 1: Customer Service
Overview
The purpose of this assignment is to compare and discuss elements of great customer service.
Instructions
A. Use the APA template found in the Start Here module: APA_Course_Template_APA_7th
B. Explore B Corps Best for the World 2019 opens in new window. Choose one (1) company to research and understand their customer service strategies.
An overview of B Corps: Over the past few decades, the boundaries between the public (government), private (business), and social (nonprofit) sectors have become blurred as many pioneering organizations merge social and environmental aims with business approaches. There are many expressions of this trend, including corporate social responsibility, microfinance, venture philanthropy, sustainable businesses, social enterprise, privatization, community development, and others. There are also new forms of corporate entities. One of the most widely established is the benefit corporation (B corp). In the U.S., a benefit corporation is a type of for-profit corporate entity, authorized by thirty U.S. states and the District of Columbia, that includes positive impact on society, workers, the community, and the environment—in addition to profit—as its legally defined goals. Benefit corporations differ from traditional C corporations in purpose, accountability, and transparency, but not in taxation.
In April 2010, Maryland became the first U.S. state to pass benefit corporation legislation.
The purpose of a benefit corporation is to create general public benefit, which is defined as a material positive impact on society and the environment. A benefit corporation’s directors and officers operate the business with the same authority as in a traditional corporation, but they are required to consider the impact of their decisions not only on shareholders but on society and the environment, too. In a traditional corporation, shareholders judge the company’s financial performance; with a benefit corporation, shareholders judge performance based on the company’s social, environmental, and financial performance. Transparency provisions require benefit corporations to publish annual benefit reports of their social and environmental performance using a comprehensive, credible, independent, and transparent third-party standard.
Some well-known examples of benefit corporations are Kickstarter, Patagonia, and King Arthur Flour.
CC LICENSED CONTENT, ORIGINAL
Revision and adaptation. Authored by: Linda Williams and Lumen Learning. License: CC BY-SA: Attribution-ShareAlike opens in new window
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Benefit Corporation. Provided by: Wikimedia. Located at: https://en.wikipedia.org/wiki/Benefit_corporation opens in new window. License: CC BY-SA: Attribution-ShareAlike opens in new window
C. Using the APA template, develop a paper (4 pages includung cover and reference page) answering the following for your chosen B Corp.
Do you have personal experience with this company? If so, describe your impressions.
How does this organization differ from other similar and successful companies of which you are aware?
What does your chosen B Corps do that encourages customer support and loyalty?
Does the organization do anything that might cause a negative impression in the mind of customers? Explain.
Would you want to work for this company? Why or why not?
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Overview
The purpose of this assignment appeared first on blitzarchive.com.