MGT431 Business News Event Analysis
MGT431 Business News Event Analysis
INSTRUCTIONS: Business News Event Analysis
At the end of the course, you are required to identify and write about one current business news event concerning a specific organization that illustrates concepts covered in this course (e.g., Verizon acquiring BlueJeans Network, a B2B videoconferencing platform, for $500 million). While it is preferable that you draw on the most recent events, the events you chose to discuss can occur any time after January 1, 2022.
Your analysis of an event should be based on a minimum of four (4) articles. Articles can be from any major periodical (e.g., BusinessWeek, The Economist, Fortune) or major newspaper (i.e., Investor’s Business Daily, New York Times, Wall Street Journal). One source can be from a blog or newsletter from an expert in the field. (Note: A brief news announcement/article of less than 500 words provides insufficient depth and breadth and therefore is not considered a source for the purposes of this assignment.)
Write-ups should include a Description of the situation, a clearly articulated Connection to Management Concepts, Takeaways/lessons learned, and References. You should draw upon a number of strategic management concepts in your analysis of the event, and these concepts should be from at least several different chapters. Takeaways should go beyond the current situation/ organization. You are being asked to think about management lessons you have learned, which you can apply to your professional life in the future.
Your work should be professionally presented. In terms of formatting, written summaries should be at least two (2) single-spaced pages not including references (with double spacing between paragraphs – just like this document). The font should be 12 pt Times New Roman. Margins should be 1 inch around. Your name should appear at the top of the first page and be right justified. The write-up should be titled based on the business event about which you are writing. The management concepts that you draw upon should be italicized in the Connection to Management Concepts section. All four sections should be clearly delineated with bolded headings. You may be penalized for grammatical, spelling and other errors. (Note: A grading rubric is posted on BlackBoard.)
RUBRIC FOR BUSINESS NEWS EVENT ANALYSIS
Item
Score
Description
(25 pts)
Provides superficial summary of the business news event
(0-14)
Summarizes business news event but misses some elements or does not provide adequate detail.
(15-19 pts)
Summarizes business news event clearly and with sufficient detail to support subsequent application of management concepts
(20-25 pts)
Comments
Application
(40 pts)
Draws on concepts from one chapter
Applies broad concepts– e.g., strategy, ethics, leadership
Misapplies concepts
(0 – 19 pts)
Draws on concepts from two chapters
Speculates/ Force fits a framework — e.g., This merger took planning
Demonstrates adequate understanding of applied concepts
(20 – 34 pts)
Draws on concepts from three or more chapters
Utilizes specific concepts – e.g., triple bottom line, divestment, operational excellence
Demonstrates deep understanding of applied concepts
(35 – 40 pts)
Comments
Takeaways
(25 pts)
Provides no personal lessons learned
Makes general statements about management
Lessons learned do not logically flow from application of management concepts
(0 – 9 pts)
Provides only one personal lesson learned
Focuses on what will happen to organization in the future or what the it should have done
Does not sufficiently develop ideas — e.g., explains a lesson in 2-3 sentences
(10 – 19 pts)
Provides at least two lessons learned
Demonstrates significant reflection about the implications of business news event on student’s future professional decisions and actions
(20 – 25 pts)
Comments
Grammar and Style
(10 pts)
Paper is disorganized, has numerous grammar errors, and/or APA citation mistakes
(0 – 5 pts)
Paper is reasonably well written, but has grammar and/or style issues
(6-8 pts)
Paper is well written and has minimal, if any, grammar and/or style issues
(9 – 10 pts)
Comments
Total Score
MGT431 Business News Event Analysis