Kotler tells us that Marketing is about creating and delivering products of value
Kotler tells us that Marketing is about creating and delivering products of value to selected target market members.
Answer the following three questions by writing one complete paragraph.
Q1. Classify the product. Use appropriate terminology/vocabulary.
Q2. Demographically, which consumer(s) might be interested in purchasing?
Q3. What is the likelihood of the product being successful and profitable? Find online research supporting your answer. Cite the source.
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